1 2 3 4 have been exhibition design in close collaboration with TAS and JAC studios. 5 6 7 8 Interdisciplinary 9 10 11 and international exchange 12 , as well as experimental design 13 14 , are vital parts of what we do, as is education; I teach at Berghs SOC and Beckmans College of Design.Independent design studio based in Stockholm. Projects come alive in dialogue with our clients, through resourcefulness, purposeful strategies and sustainable choices by design to create meaningful work. Design formed by 25 years of life and work abroad; in Paris, London, Tokyo and New York. Since moving back to Sweden, most commisions
After graduating from CSM, and the RCA in 1996, Fabian Monheim and I founded Fly. We shared Studio 26 with Michael Sodeau, Michael Young, Morph. Our first project 15 16 17 was with Tom Dixon who introduced us to Yoichi Nakamuta of E&Y Gallery Tokyo, with whom we continued to collaborate 18 19 20 21 22 23 throughout all of our Fly years in London.
In 2001, Studio Sophia Wood was established 24 25 . Work since has included projects with Galerie Kréo 26 27 28 , exhibition catalogues 29 30 31 32 33 , books 34 35 36 37 38 with the Swedish Institute among others, IDEA magazine 39 with Graham Wood, Everyday by Collex and Everyday by Collex Inn 40 41 42 with Bob foundation. In New York I met Gaby Basora, the founder of Tucker, we worked on the brand together 43 44 45 46 for over ten years. Other projects include the identity for Alyssa Norton Jewelry, film posters. 47 48 49 , an installation 50 51 52 53 at ABC Carpet and Home, the Hudson, 54 55 with Christopher Farr for the Modus show at the Salon de Mobile 2007. Back in Europe I teamed up with Lewander & Co on the Martin & Servera merger, a comprehensive long term task that involved brand strategy, identity 56 57 58 , communication 59 , packaging 60 61 62 63 64 and retail design.
Most of our work has been 65 and continues to be, produced by small, nimble teams, drawn from an international network of talented friends. With experience, dedication and a sincere love for our craft, we collaborate closely with our clients to form useful solutions. `Eventually everything connects—people, ideas, objects… the quality of the connections is the key to quality per se.´